I'm usually not a big fan of humor pee-poo, but then I think this campaign has a knack of hitting the nail on the youth.
I especially like the fact to show that smoking has become completely corny and outdated.
I also like that despite appearances, this is a government campaign.
I finally whether a Canadian campaign, more exactly for the Ministry of Health of Nova Scotia.
The TV campaign is a pretext to visit the website 1 5andfalling.ca showing videos of fads become cheesy ... like cigarettes. Only 15% of teens would smoke again ... at least in tobacco.
Oh and for those who think farts is not funny, very serious studies show that this is the kind of humor the oldest , anyway ;-)
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