Why # wikileaks exchange the world? 
In recent weeks, the whole world began to talk about Wikileaks , so that its founder Julian Assange is already believed by some to get the next price Nobel Peace Prize. Wikileaks is changing the world, especially because he shows to those who know little about the web, what are its basic principles.
Julian Assange fascinates me because it symbolizes the cyberactivist, the real, not slacktiviste who presses the button like any cause to give good conscience. Julian Assange goes to the end of his convictions. He sees things that do not like him, and he updates it. It changes the world because it shows illustrates essential that the world has already changed. What it does is it forces those who had not yet grasped the extent of change, to face them, to live them and compare them. In this sense it is a revolutionary. And in that sense I'm not surprised to see that
the most conservative, those who refuse to change, ask his head with a violence not dissumulée . I would return here on crucial societal changes highlighted by the episode wikileaks.
1 - Transparency is now the rule base
Worldwide 2.0 it becomes impossible for any institution to operate in secrecy. The individual does absolutely no trust in institutions. One has only to look at the deserted churches, schools criticized politicians ridiculed, shunned television, or the loss of loyalty to our employers. This distrust ets institutions a sign of the times. Representatives of institutions who do not have understood, and will not adopt transparency will be even more suspect and subject to smear campaigns. Whether you are a business, or even a government, you can not hide, you must follow rule number one social media: transparency.
2 - Freedom of expression is total
Blogs, personal publishing tools, social media, and lulu.com of this world have meant that anyone with an opinion can be diffuse into its own network, publish, and if it gets some resonance, can make travel and gain influence. That's what I'm here with the stone fountain. This is what Julian Assange. What is interesting also to see that despite the sticks we are trying to put him in the wheels, he continues, he organizes mirror sites, is hosted in several countries at once, and is based on community for help.
3 - Communities are invincible
Julian Assange has a fan base and an army of developers concerned about the independence of the web, who are willing to support it, even brushing limits the legality ...
It is funded through public donations (like wikipedia). The crowdfunding (funding by the community in good french) is a major trend of the web, although the main economic actors would not be realized yet. Examples abound tousle years to show how the power of the number of anonymous can weigh heavily in the choices of our good old institutions, starting with brands (just to remind the 2010 episodes of BP, Gap, or KitKat ...) . Community self-feed. When they have a bone to pick, they do not stop, they create a contagious enthusiasm about their dynamics. It does not stop until they reached their objective is to fold marks, leaders, and institutions. With wikileaks, are all representatives of institutions that are potentially at risk: diplomatic cables denounced U.S. military operations in Iraq and other government, but the big multinationals are not immune:
today for example is Pfizer suffered the wrath of site. At best communities s'attentent an apology, at worst behavior changes. Since they are virtual and live in spaces that are more territories, it is impossible to stop them other than their giving what they want, not what they require. This is not to ram that marketing launches into the social media brands have realized that only ambassadors communities can fight against communities of critics ... I expect to see more and more struggles between different communities on the web.
4 - The culture of the web is a reality
Too many leaders have not lived Informational revolution from within. They remained prisoners of the old logic, and does not consist (enough) with the web culture. Yet this culture was born on a foundation of sharing, mutual support, and total freedom. Hackers are the source of this culture. Today there are subcultures of the web, which manifest themselves through ... course communities. Do you know
4chan? This is an excellent example though. Web culture, the hacker has long been marginal. Today it has become mainstream. Watch how the geek has changed in recent years. He went from being anti-social than übercool trendsetter and not a chance. Julian Assange is a perfect representative of this culture that has always valued the revolutionaries. For me, Julian Assange is quite comparable to Gutenberg who fought against the concentration of knowledge in the hands of the church, and with the printing press revolutionized the world. Those who do not accept new rules of this culture are doomed to remain on the wharf.
5 - Anonymity is not inconsistent with transparency
Who has not read (or responded) to a comment from a didgeridoo27 or spatule666? The web has always worked with avatars and anonymous. Yet these anonymous users are saying sometimes longer than individuals representing the interests of their employer and using the language Polished, empty and hollow language of wood. Sometimes the loss of anonymity is also a loss of relevance. It is also true that when you sign his real name, you pay more attention, it is less aggressive, and the type of website that we maintain, we encourage anonymous or not. In the case of Wikileaks, the relevance of information is enhanced by the anonymity.
6 - The media must adapt first
The media has always been part of the institutions. In a world where distrust of institutions, the media must be transformed in turn. Wikileaks has not delivered the diplomatic cables 250 000. He has worked with teams from several major media rédactionelles international to play the role of filter and analyst. New players such as O
WNI are at the forefront of new journalism with its journalists
-encoders, the design contrasts with other news sites, and their ability to create applications
like the statelogs for wikileaks . Not only has reinvented the art, but in addition, it must incorporate new paradigms and ensure that the Internet is reflected in the content, it has not only the right to comment, but the opportunity to participate in the co-creation of content. The user-citizen does not accept being dictated to what is fashionable to think. Similarly newsrooms are no longer able to cover all territories increasingly large as the whole world that interests us. It is therefore legitimate to appeal to those on the ground: the citizens, Mr. and Mrs. Toutlemonde. Cons by the newspaper can give us his light, his analysis of the event, its short filter el'inernaute that is free to choose.
Why the media should adapt more quickly than any other actor? But precisely parcequeles media are catalysts. They are still major influencers. It can and must accompany their changes in the public company. First because it's what the population waits for them, and then because he is in their own survival they will be loyal if they are useful.
One thing is sure, Wikileaks has not finished talking to him. Julian Assange has already announced the next wave of "leaks" on a large U.S. bank.
Bank of America is feeling under the action already down, and with the intense news bank in 2010, it's a safe bet that the revolution of the banking system might find it too fast ...
